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The design of your web site is all about producing results. It is design, and as far as that goes we definitely
want some artistic elements. It ought to be pleasing to the eye to keep the viewer's attention. But what is the headline?
Where exactly does the viewer's eye go, and what message are you giving them when they get there?
OK, now show it to someone else and ask them the same thing. Can we use that knowledge to tweak the web's design to produce
even greater sales results? Is the product or service the "hero" of the site? Is the design consistent with the
brand? What is the user's call to action?
Does your web site increase your sales? The following graph shows web marketing sales leads generated from an actual
clients web site (you can run these at any time on your site!)
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Strong Marketing Web Design that sells means creating websites that focus on the Marketing Fundamentals
to achieve results. Our design emphasizes
- Headlines
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Making the product or service the "hero" of the site
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A clear "call to action"
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Branding consistency
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Ease of contact throughout the site
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Appropriate use of color and imagery
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Search Engine Marketing
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